YANG ZHOU

Chairman HRH HOLDINGS LTD.
Yang Zhou is Chairman of HRH Holdings Ltd. He is also the founder of GlobalSafeTourServicesSystem(HRH.org), which was launched at the Headquarter of United Nations in 2017. Successively worked in the State Administration of Radio Film and Television and Ministry of Culture of the People’s Republic of China, he founded Beijing Gold Vault International Investment Co., Ltd. and HRH Group in 2008 and 2015, respectively. Mr. Yang obtained his Bachelor of Arts in Laws degree from the Law School of Renmin University of China, Master of Arts degree from Beijing Film Academy, and Master of Science degree from Western Illinois University.
Speaker’s sessions
Tue, Oct 15, 09:30AM - 11:00AM

CHINA OUTBOUND TOURISM WORKSHOP: CUSTOMISED TOURISM & POTENTIAL OF LONG-HAUL DESTINATIONS (in cooperation with Ivy Alliance Tourism Consulting, presented by UBS

SI: English & Putonghua

After more than 20 years of rapid growth, China's outbound tourism has entered a new stage of development. The China Outbound Tourism Workshop will feature China's leading outbound tour operators, industry experts and destination promotion agencies addressing questions such as: What are the new characteristics of China’s outbound tourism market? How have the market demand, customer structure and products shifted? What are the requirements for a destination’s tourism suppliers?

The workshop will also examine South America as an emerging long-haul destination market. What are the “selling points” of tourism in South American countries, such as Argentina and Brazil? How can these destinations attract more Chinese tourists? As more Chinese tourists favor customized experiences, how can destinations provide innovative tourism products and provide quality services?